Westgate are a well established company that span across a variety of industries. Structured across three main business areas – warehouse and factory segregation, temporary construction hoardings and solar control protection products including window film, blinds and roof light covers. Westgate are also part of the Westgate Group, which includes Lockmetal Statement Cladding.

SEO Strategy

The first port of order for Westgate’s current site was to implement a full technical SEO overhaul, updating all existing Title Tags, Meta Descriptions and fix any bugs and errors along the way. We cleaned up the site by removing any unnecessary pages we found with thin content, as well as fixing any 404 errors we came across that were holding the website back from performing at its full potential.

Content Strategy

In order to build up Westgate’s organic presence, Run2 implemented a content strategy, increasing Westgate’s organic presence through solid, well written and informative content.

Web Development

Merging three different sites into one meant a complex design and build was on the table. Working closely with the client, Run2 successfully combined the three into one cohesive design.

16% increase in overall leads with PPC

7% PPC conversion rate in just 2 months

100% increase in pipeline revenue generated from PPC spend

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